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From the Top - Dara O'Rourke, GoodGuide

At the 2010 VCF Conference in Phoenix, Dara O'Rourke talked about and how the platform collects data from all aspects of the supply chain to deliver information on consumer products. The application can deliver ratings instantly while consumers are shopping, letting them make purchase decisions on those aspects of the product that make the most difference to them.

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Scott Koegler

Scott Koegler is Executive Editor for PMG360. He is a technology writer and editor with 20+ years experience delivering high value content to readers and publishers. 

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