Estimated reading time: 0 minutes, 15 seconds

The Long Tail and Demand

Lora Cecere, the Supply Chain Shaman, recently discussed a demand planning benchmarking study with its author, Robert Byrne. They reviewed what's happening in the consumer product industry and identified important developments that certainly affect forecasting and demand planning processes.
Read a summary of her discoveries in her blog HERE.
Read 2848 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.