When The Weather Gets Rough, Retail Goes Omni-Channel To Survive
- Wednesday, 06 May 2015
- Retail
Boston and much of the nation’s East Coast might have been buried under piles of snow during the winter of 2015, but the retail industry itself did not get buried. How can that be, considering roads were impassable for days in many areas, freezing temperatures were ideal for snowman survival and people were just plain miserable?
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