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Retail Changes Driven by Omnichannel

When the future of retail is discussed, there's no denying the impact of the omnichannel consumer. The brick & mortar store of the past is now becoming an additional distribution point for on-line orders, as an example of one major disruption to its traditional role.
On the Data Informed site, Anitha Rajagopalan looks at the many changes the retail channel is experiencing. Read it HERE.
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